Hi and welcome to todays one minute website tip!  Today’s tip is all about the call to action on your home page.

So many websites I have come across are so busy and rather cluttered. I can see what the owner is trying to do – they are trying to point out all the amazing products or services they offer – so consequently they have several call-to-actions on that one page.

The problem with this is that with so many call to actions, your customers don’t know what to look at first.

Now the key thing to remember with any website is that you have 3 to 5 seconds to get across to your visitor what you do and how you can help them – how you can make their life better or easier. If you fail to do that in those precious seconds, you’ve lost a potential customer.

In that 3 to 5 seconds, the last thing you want is your homepage cluttered and confusing with all these call to actions.

Watch the video above and let me show you what I mean and how you can increase conversions on your website.

If you enjoyed this video, please like and share with your business friends.  Thank you for watching and see you in the next video!